Google Maps, Dean Drobot, en.edatv.news Bbva's Official Announcement to All Spaniards: Confirmed, Very Few Days Left
BBVA will present its revolution with artificial intelligence and its digital expansion across Europe at MWC in Barcelona.
The Mobile World Congress (MWC) 2025 is about to kick off and BBVA is preparing for one of its most ambitious editions. From March 3 to 6, the bank will have a prominent presence at the world's most important technology event. There, it plans to showcase how artificial intelligence is transforming its services and optimizing its internal processes.
Additionally, BBVA will take advantage of this stage to strengthen its digital banking model, which has been successful in Spain and has already been replicated with great acceptance in Italy. Now, the entity is preparing to expand to Germany, aiming to consolidate its leadership in the digital financial sector in Europe.
Artificial Intelligence: Key in BBVA's New Banking
BBVA has been betting on artificial intelligence for years as an essential pillar to improve its customers' experience and the efficiency of its operations. At the MWC, the bank will demonstrate how it is using this technology to offer more personalized solutions and optimize its internal processes.
One of the clearest examples is the integration of generative AI capabilities in its virtual assistant, Blue. This assistant has become a key tool for customers and facilitates the management of their finances intuitively and efficiently.
Moreover, it has taken a further step in the digitization of its internal processes with the adoption of ChatGPT Enterprise, a result of its alliance with OpenAI. Thanks to this, BBVA has managed to optimize its teams' productivity. Thus, it allows focusing on tasks of greater added value and improving decision-making in various business areas.
BBVA Accelerates Its Digital Expansion in Europe
BBVA's digital banking model has been a resounding success in Spain, and the bank has successfully exported it. In 2021, it made the leap to Italy with a 100% digital proposal, without physical branches and with an offer based on advanced technology.
The result has been constant growth in customer acquisition, surpassing year after year the set objectives. This success has led BBVA to set its sights on new markets. In 2025, the entity will replicate this model in Germany, one of the key countries in the bank's expansion strategy.
BBVA Spark: The Bank's Bet on Entrepreneurs
Within the MWC, BBVA will also play a leading role in the 4 Years From Now (4YFN), the event dedicated to the entrepreneurial ecosystem. Through BBVA Spark, its business unit specializing in high-growth tech companies, it will continue supporting the development of startups and innovative companies.
BBVA Spark already has more than 1,500 clients. Among them, emerging companies with great projection like Exoticca and Cafler. Or also recognized ones like Glovo, Wallbox, Travelperk, and Factorial.
During the 4YFN, BBVA Spark will have a stand where entrepreneurs can learn firsthand about the financial solutions the bank offers them. The goal is to bring startups financing tools, advice, and strategic support to help them scale their businesses and consolidate in the market.
More posts: