Movistar and Vodafone have reasons to be concerned: they can't stop this operator.

There is an operator making a strong entry into the Spanish market, as is the case with Digi. Movistar and Vodafone, two giants in the sector, have reasons to be concerned about the rapid progress of this company. It is quickly gaining ground, especially in the television sector.

The most surprising aspect is that Digi has managed to establish itself with an attractive, accessible, and unprecedented proposal. It is beginning to transform the landscape of fiber optics and television in our country.

Its foray into the world of television is one of the bets that could change the market dynamics. The company launched its television service in December 2024, starting with a couple of provinces: Madrid and Guadalajara. Since then, it has been steadily expanding its coverage.

Currently, it is already available in a total of 17 provinces. Its expansion covers key regions such as all of Andalusia, the Valencian Community, and Castilla-La Mancha.

This progress is significant, as Digi continues to add provinces to its coverage list. It is expected that more areas will be incorporated into the service in the coming weeks. The strategy is clear: to offer an accessible alternative to fiber users.

For just 7 euros ($7.50) per month, they can enjoy Digi's television service. A price that undoubtedly represents a proposal hard to ignore, especially when compared to the rates of other companies like Movistar and Vodafone, which tend to be higher.

Competing against Movistar and Vodafone

Digi has shown that it has no limits in its ambition. Its gradual progress is a clear sign that the company is ready to compete with the big players in the sector. Movistar and Vodafone have dominated the market for years, but now they must face a new rival that is rapidly expanding.

Moreover, the Romanian operator hasn't only bet on television as part of its offering. It also continues to maintain its strong presence in fiber optics. The quality of its connection and the speed of its service are gaining more and more followers.

This has put Movistar and Vodafone in a difficult position, as they must closely monitor the growth of this company. With a simple yet effective strategy, it is winning over Spanish users.

Digi still has a long way to go in terms of expansion. But its growth rate and aggressive approach are factors that can't be overlooked. The fact that the company has gained a good number of customers in a short time shows that its proposal is being well received.

As it continues to add provinces, Movistar and Vodafone will have to be more vigilant than ever. The competition in the television market is taking a new direction.