Urgent notice about Infanta Cristina: they've uncovered everything

Infanta Cristina is once again in the media spotlight. The reason is that an urgent warning has been issued about her, in which everything has been revealed.

Yes, a personal branding expert has spoken openly about her past. However, the most significant thing is that he has exposed the difficult situation she is going through.

Infanta Cristina becomes the subject of analysis

King Felipe and the royal family have decided that Infanta Cristina will remain excluded from the official agenda. This has led a personal branding expert, José Noblejas, to analyze for Semana magazine the reason for this. This is due to her past.

He has revealed: "Far from the spotlight and with an increasingly quiet profile, Cristina de Borbón represents a complex figure from the perspective of personal branding. She is someone who had everything and who, due to her own and others' decisions, ended up occupying a secondary place in recent history."

He added that Infanta Cristina stopped embodying the image of a modern woman when "she became involved in the Nóos case. Although she was acquitted, her image was irreparably damaged."

"The photograph of an infanta on the defendant's bench was a turning point, not only for her but for the entire institution. She went from being an asset to a problem, and to that was added the divorce and her husband's being caught with another woman on the beach. It marked her definitive fall from the public sphere and her social exile, in an agonizing attempt to contain the collateral damage."

Urgent warning about the complicated present of Infanta Cristina, King Felipe's sister

After what happened, Infanta Cristina not only lost her place in the royal agenda but also her public reputation. Her current silence has only confirmed her difficult present, as well as her complicated future at the institutional and media level.

For the aforementioned expert, Felipe VI's sister is now a symbol of fragility within the monarchy's narrative. Her figure has been silenced not because of current scandals, but because of the constant reminder of a past the institution wants to move beyond. In communication terms, that is devastating.

He stated: "She doesn't generate active rejection, but neither any kind of attachment, and as a symbol of a dark period that time won't erase, no matter how much time passes. In terms of personal branding, this places her in a fragile category: that of the character who hasn't had the chance to be reborn."

Unlike Queen Letizia or Infanta Elena, Cristina remains stuck in an uncomfortable place. In that of someone who is still part of the family, but whose visibility is an obstacle.

The future of Iñaki Urdangarin's ex-wife, at least within the official structure of the monarchy, seems to be written. As long as King Felipe keeps his policy of transparency and institutional renewal, there doesn't seem to be any room for her.