L+R launches the first accelerator program with Apple Vision Pro in Spain

This program offers business teams the opportunity to exclusively access Apple Vision Pro, exploring its transformative potential in spatial computing through strategic and applied use cases.

To reinforce this initiative, L+R will organize the Pioneer Demo Days in Madrid and Barcelona. These exclusive events will allow leaders and innovation managers to experience Apple Vision Pro firsthand and discover how this technology can transform their businesses and create new opportunities.

ETAP: a program designed for innovative leaders

The launch of L+R's ETAP responds to a growing market demand for advanced technological solutions. According to Tim Cook, CEO of Apple, "more than 50% of Fortune 100 companies have already acquired Apple Vision Pro units."

As Spatial Computing redefines digital interaction, ETAP provides a structured framework for business leaders to understand, test, and implement emerging technologies like artificial intelligence and Spatial Computing in real-world environments.

This program is aimed at executives, innovation managers, and product-and-technology leaders who seek not only to understand Spatial Computing but to apply it effectively in their business to gain a competitive advantage.

Program structure

L+R's Apple Vision Pro ETAP is designed for companies to explore and integrate Spatial Computing through a structured process:

• Educational workshop on Spatial Computing, with a practical approach to understanding the essentials and applications of Apple Vision Pro in technical and strategic environments.

• Applied Imagination® session, where L+R's strategy, design, and engineering teams will work with participants to generate innovative ideas, exploring synergies between their industry experience and L+R's technical knowledge.

• Development of a proof of concept, created by L+R's award-winning production team, which will allow each participating company to visualize real applications of Apple Vision Pro in their industry and foster a culture of innovation within their organization.

Participants will also have the opportunity to experience Apple Vision Pro at L+R's global studios in New York, Barcelona, Madrid, and Milan, accessing practical sessions that will facilitate the adoption of Spatial Computing in the business environment.

Pioneer Demo Days: exclusive access to innovation

One of the key moments of ETAP will be the Pioneer Demo Days. These exclusive events organized in Madrid and Barcelona offer a select group of executives and innovation managers who will be able to test Apple Vision Pro live and learn about specific use cases for companies.

These private events will offer an unprecedented immersive experience, allowing attendees to discover how Spatial Computing can revolutionize productivity, collaboration, and efficiency in their sectors. Only a few will be able to access this opportunity before the rest of the market.

Roberto Ranucci, program director in Europe, highlights: "Spatial Computing is capable of transforming the way we interact, create, and connect. It's the place where innovation moves through space as fluidly as thought."

A rapidly expanding market

Spatial Computing is positioning itself as one of the most disruptive technologies of the decade. According to a MarketsandMarkets report, the global spatial computing market will grow from $97.9 billion in 2023 to $280.5 billion in 2028, with an annual growth rate of 23.4%.

For companies looking to lead innovation, the time to act is now. L+R's ETAP provides the tools and exclusive access for organizations to develop a solid strategy around Spatial Computing before their competitors.

Application process: Limited spots available

The program is now open for applications. Interested companies can register on behalf of their organization and participate in a highly competitive selection process.

The selection process began in June 2024 and is progressing successfully. Spots will be continuously allocated to the most innovative and visionary companies. Only a limited number of participants will be able to access this exclusive opportunity to explore and apply Apple Vision Pro before the rest of the market.

About L+R

Established in 2012, L+R is an international design and technology studio and a boutique strategic consulting firm. L+R provides value to SMEs and Fortune 500 companies by merging strategy and aesthetics with emerging technology. Interdisciplinary teams focus on education, business consulting, and digital technology production.