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Cold Water Shock for Vodafone: Their Customers Explode and Complaints Multiply
Vodafone can't allow its most loyal customers to be disadvantaged with every offer they launch
Vodafone has sparked a wave of criticism among its most loyal customers in recent weeks. The operator has launched promotions that, although economically attractive, have left a sense of unfairness among some users. Especially among those who have been paying their bills to the company for several years.
The controversy began when the operator presented a series of offers. Compared to the prices paid by their long-time customers, they seem too tempting for new users. One of the most notable promotions consisted of 1 Gbps fiber, two mobile lines, and Vodafone TV with access to Max, Disney+, Prime, and Netflix.
All this for only 47 euros per month during the first three months. This attractive proposal provoked an immediate reaction from the company's long-time users.
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Vodafone Causes Discontent with Its Offers
One of them, with "almost 25 years" as a Vodafone customer, expressed his frustration on social media. "I pay double that, and just this week my contract ends, and the only discount they give me is 2 euros," he commented visibly upset. His complaint reflects the sentiment of many customers who believe that the operator is prioritizing new users over those who have been loyal.
To top it off, Vodafone launched an even more impactful family promotion. This offer included 600 Mbps fiber and four unlimited mobile lines for only 55 euros per month. This, of course, caused more discontent among long-time users.
Another customer complained that "I have the same thing contracted and I pay 122 euros, how little you care for your customers," he said. His indignation joins the growing list of complaints about Vodafone's pricing policies. They seem to mainly benefit new customers, while the most loyal users continue to pay much more for similar services.
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Many Feel Abandoned
Vodafone's response to the criticism has not been enough to calm their customers' frustration. Many feel abandoned and believe that the operator has stopped valuing their loyalty. Moreover, this phenomenon is not exclusive to Vodafone; other telecommunications companies are implementing similar strategies that have left long-time users dissatisfied.
The aggressive promotions targeting new customers and the little value given to loyal customers create a climate of distrust. It's somewhat logical, as loyalty is not recognized.
Complaints continue to multiply on social media and opinion forums. Many users feel deceived and claim that Vodafone should take better care of its regular customers. They ask for discounts or competitive conditions similar to those offered to new users.
It's not uncommon to find messages from customers wondering why the offers they receive are more expensive than those for newcomers.
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