The hidden paradise in Baleares everyone wants to visit

At the international tourism fair FITUR 2025, held in Madrid, Andratx has excelled brightly as a tourist destination seeking to balance sustainability with exclusivity.

The mayor of Andratx, Estefanía Gonzalvo, has highlighted that the municipality has worked hand in hand with the organization Save the Med to ensure that tourism promotion is intrinsically linked to environmental protection and conservation.

One of Andratx's major commitments is to establish itself as a sports, cultural, and gastronomic destination throughout the year. In this regard, renowned events such as IRONMAN, the prestigious Andratx Golf Course, and the Nautical Fair have become essential pillars to attract national and international visitors. The cultural offering has also been enhanced with a series of festivals and events held throughout the year, contributing to Andratx being much more than a sun and beach destination.

The municipality has implemented rigorous recycling programs and improved the management of its natural environment, highlighting among its treasures the Serra de Tramuntana, declared a UNESCO World Heritage Site, and the island of Sa Dragonera, a Natural Park that attracts visitors for its biodiversity and scenic beauty.

Additionally, Andratx has introduced new ecotourism routes that invite visitors to explore its landscapes sustainably, encouraging the use of electric bicycles and promoting interpretive trails that highlight the region's natural and cultural richness. Local gastronomy has also been a strong point at FITUR 2025, with tastings of typical products and culinary demonstrations that have allowed visitors to immerse themselves in authentic Mallorcan cuisine.

During her speech at FITUR 2025, Mayor Estefanía Gonzalvo emphasized the importance of promoting tourism that respects the environment and local traditions, ensuring that Andratx's goal is to offer a unique tourist experience that combines top-level and environmental responsibility. Future plans include the implementation of renewable energy projects in the hotel sector and the creation of marine reserves to protect marine fauna and flora.

With all these initiatives, Andratx seeks to position itself as a benchmark in sustainable tourism, attracting visitors who value exclusivity and respect for the environment. FITUR 2025 has been an ideal platform to showcase to the world the municipality's advances and efforts in its commitment to more responsible and conscious tourism.