McDonald's listens to its customers and launches the most anticipated product in the United States

Fast food has long been a practical option for those looking for a quick solution to their hunger. After an exhausting day or when time is short, a drive-thru is often the most desired answer. In that field, McDonald’s remains the benchmark brand, with a loyalty that few competitors can match.

Although the range of options in the fast food world is extensive, McDonald’s remains the undisputed leader. With its classic Happy Meal, crispy French fries, and the ever-popular Big Mac, the chain attracts millions of customers year after year. However, this time, McDonald’s is taking a bold step with something new that its followers did not expect.

McDonald’s introduces new drinks in the United States

The fast food giant has decided to expand its offerings in the United States to include some innovative drinks. After the successful return of its popular Snack Wraps, McDonald’s has taken another big step with the launch of five new drinks. This change not only aims to diversify its menu, but also to compete directly with giants like Starbucks, who undoubtedly dominate the specialty drinks market.

Among the new options, two drinks stand out for coffee lovers: the Creamy Vanilla Cold Brew and the Toasted Vanilla Frappé. These drinks are not new to some, as they were part of the short-lived CosMc’s restaurant, but now they will be available at McDonald’s locations.

The announcement of these launches has caused quite a stir. The drinks, which will be available starting September 2, seem to have been designed to capture the attention of a younger audience enthusiastic about innovative flavors. In fact, the Watermelon Strawberry Refresher, as well as the Tropical Popping Refresher, clearly evoke the fruity flavors that have been successful at Starbucks.

This is not the only new product McDonald’s will launch

The Lunar Splash Sprite is another new product that promises to surprise consumers. This soda, which will have a hint of citrus, vanilla, lemon, and dried blueberries, promises to offer something different from McDonald’s traditional offerings. Although it has not yet been confirmed whether it is the same Sprite Moonsplash from CosMc’s, expectations are high.

This strategic move broadens McDonald’s profile beyond classic burgers and French fries. The inclusion of specialty drinks puts the fast food chain in direct competition with major coffee shops. In addition, with the launch of these options, McDonald’s positions itself as a solid alternative for those seeking an innovative drink, without needing to go to a coffee shop.