KFC Goes After Popeyes and Confirms an Open Secret in the United States: Official

KFC has announced a major update to its menu that directly challenges its competition, especially Popeyes. The famous fried chicken chain has partnered with Mike's Hot Honey, a brand known for its spicy honey. This collaboration aims to surprise customers with a limited-time offer that promises to mix sweet with spicy in its classic fried chicken.

An Irresistible Flavor Combination

Starting in early February 2025, KFC began offering a new menu item: fried chicken covered with Mike's Hot Honey. This ingredient adds a touch of sweetness with a slight spicy kick, creating a unique flavor experience. According to KFC, this combination promises to be unforgettable, combining the crunchiness of fried chicken with the intensity of spicy honey.

The launch was strategically planned to coincide with the Super Bowl, one of the most-watched events in the United States. This way, the chain took advantage of the occasion to offer the new option through delivery platforms like GrubHub and Uber Eats. This allows soccer fans and chicken lovers to enjoy the novelty during the event.

Various Options for All Tastes

KFC not only introduced a single dish but several options to satisfy different preferences. One of the most notable was the Three-Piece Original Recipe Tenders-. It consists of three chicken tenders coated with Mike's Hot Honey, accompanied by a side and a butter biscuit. This option was designed for those who enjoy a light but flavorful meal.

Another option was the Two-Piece Fried Chicken, two pieces of fried chicken covered with spicy honey. This dish also includes a side and a biscuit. Both options allow customers to enjoy the unique flavor of fried chicken with a sweet and spicy touch.

The "Fan Favorite's Box"

For those looking for something more complete, KFC launched the $25 Fan Favorite's Box. This option includes four pieces of fried chicken with Mike's Hot Honey, 12 chicken nuggets, Secret Recipe fries, four biscuits, and up to four sauces to accompany the meal. The spicy honey is also offered as an additional option for those who want a more intense touch to their meal.

Additionally, Mike's Hot Honey can be added to other menu items, such as sandwiches and tenders. The ability to customize each dish has been one of the features most appreciated by customers.

Special Valentine's Day Promotions

In an attempt to attract more customers, KFC also launched a special Valentine's Day promotion. Between February 14 and 20, customers could receive free delivery on their orders placed through the chain's website or mobile app. This offer aimed to make the experience of trying the new menu more appealing during the celebration season.

Competition with Popeyes

With the launch of this new option, KFC is not only looking to innovate its menu. It is also directly competing with Popeyes, which has gained popularity in recent years with its spicy fried chicken offering. KFC, with its classic chicken recipe, faces this challenge with a new proposal that combines familiar flavors with a different twist.

This move by KFC reflects its interest in keeping relevant in a competitive market. The collaboration with Mike's Hot Honey is one of the chain's strategies to attract customers and keep loyalty. Additionally, it shows that KFC is willing to experiment with new flavors to offer something unique to its consumers.